“My startup isn’t working”

First, the reframe that matters: most startups that feel like they’re failing at this point aren’t failing. They’re unvalidated, which is a different and far more fixable condition. Startup problems show up downstream but start upstream: “nobody’s buying” almost never means the product needs more features.

Pick the symptom, answer a few honest questions, and this walks you back up the chain to the earliest broken layer, with one concrete thing to do over the next seven days. Under two minutes, and your answers stay on your device.